| FBA |
Dr. Candy Fong |
MKTG340 |
Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh. |
12th |
McGraw-Hill Irwin |
2013 |
HF 5415.33 U5 Haw 2013 |
P |
|
| FSS |
Prof. Tong Kwok Kit |
PSYB356 |
Consumer behavior : buying, having, and being / Michael R. Solomon. |
11th |
Pearson |
2015 |
HF 5415.32 Sol 2015 |
P |
|
| FBA |
Prof. Cheris Chow |
MKTG340 |
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood. |
1st |
Cengage Learning |
2012 |
HF 5415.32 Bla 2012 |
P |
|
| FBA |
Dr. Fong Pun San |
IMBC122 |
Consumer behavior & marketing strategy / J. Paul Peter |
9th |
McGraw-Hill |
2010 |
HF 5415.3 Pet 2010 |
P |
|
| FBA |
Dr. Fong Pun San |
MKTG730 |
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. |
9th |
McGraw-Hill / Irwin |
2010 |
HF 5415.3 Pet 2010 |
P |
|
| FSS |
Dr. Jianhua Xu |
SOCB267 |
Contemporary China : society and social change / Tamara Jacka, Andrew Kipnis, Sally Sargeson. |
1st |
Cambridge University Press |
2013 |
HN 733.5 Jac 2013 |
P |
|
| FBA |
Prof. Carlos Noronha |
ACCT754 |
Contemporary issues in accounting / Michaela Rankin ... [et al.]. |
1st |
John Wiley |
2012 |
HF 5625 Con 2012 |
P |
|
| FBA |
Prof. Carlos Noronha |
ACCT754 |
Contemporary issues in accounting / Michaela Rankin ... [et al.]. |
1st |
John Wiley & Sons Australia |
2012 |
HF 5625 Con 2012 |
P |
|
| FBA |
Dr. Bryan Lee |
ACCT754 |
Contemporary issues in accounting / Michaela Rankin ... [et al.]. |
1st |
John Wiley & Sons |
2012 |
HF 5625 Con 2012 |
P |
|
| FBA |
Dr. Michael E. Tayles |
MACC625 |
Contemporary issues in management accounting / edited by Alnoor Bhimani. |
1st |
Oxford University Press |
2006 |
HF 5657.4 Con 2006 |
|
P |
