FACULTY

FBA FED FLL FSH FST GE FED GE FST
Faculty Teaching Staff Course Code Title/Author Edition Publisher Year Call No Required Textbook Reference Textbook
FBA Dr. Cheris Chow MKTG432 Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. 4th Pearson 2013 HD 69 B7 Kel 2013 P
FBA Ms. Carry Mak, Dr. Wu Jie, Dr. Linda Chen MGMT330-001-005 Strategic management : text and cases / Gregory G. Dess ... [et al.]. 6th McGraw-Hill/Irwin 2012 HD 30.28 Str 2012 P
FST Dr. Shirley Weng In Siu CISB359 Systems analysis and design / Kenneth E. Kendall, Julie E. Kendall. 9th Pearson 2014 QA 76.9 S88 Ken 2014 P
FSS Prof. Wang Jianwei BGPA103 Taking sides. Clashing views in world politics / selected, edited, and with introductions by John T. Rourke. 16th McGraw-Hill 2014 D 863.3 Tak 2014 P
FSS Mr. Yuen Yeuk Kwong, Patrick COMB365 Television studies : the key concepts / Bernadette Casey ... [et al.]. 2nd Routledge 2008 PN 1992.5 Tel 2008 P
FBA Mr. Jonty Lam BECO418 Analytics of uncertainty and information / Jack Hirshleifer and John G. Riley. 1st Cambridge University Press 1992 HB 615 Hir P
FSS Ms. Justina Cheang COMM316 Basics of communication : a relational perspective / Steve Duck, David T. McMahan. 2nd SAGE Publications 2012 P 90 Duc 2012 P
FAH Dr. Damian Shaw ENGL731 Castle of Otranto : a gothic story / Horace Walpole ; edited by W.S. Lewis with a new introduction and notes by E.J. Clery. 1st Oxford University Press 2008 PR 3757 W2 Cas 2008 P
FSS Dr. Kwan Fung ECOB461 Chinese economy : transitions and growth / Barry Naughton. 1st The MIT Press 2007 HC 427.95 Nau 2007 P
FSS Dr. Liu Chun Wah ECOB310 Economics of money, banking, and financial markets / Frederic S. Mishkin. 10th Pearson 2013 HG 173 Mis 2013 P